Built to be wanted.
VASHKA builds identities, packaging and digital products for companies that need to look considered, and sell like it.
by the millions Scroll
Services
Brand. Packaging.
Digital. Whole.
Most agencies split you across departments. We don't. Everything comes from one senior team, so nothing gets lost in the hand-off.
Brand & Identity
Positioning, naming, identity systems, guidelines.
The ground everything else stands on.
Positioning · Naming · Brand architecture · Identity systems · Rebrands
Packaging & Product
One hero product or a range of a thousand.
Design that holds up on shelf and in the warehouse.
Structural & graphic packaging · Range roll-outs · Print production · Retail-ready systems
Digital & Web
Sites, product UI, e-commerce.
Built to convert first and to look inevitable second.
Websites · E-commerce · Product & app UI · Design systems
Motion & Illustration
Animation, custom illustration, launch films.
The parts of a brand that have to move.
Animation · Launch films · Custom illustration · Social & campaign assets
Track record
We don't just design
brands. We've built
and run them.
Two decades of work that had to survive a shelf, a warehouse and a P&L, not just a presentation.
One consumer portfolio, shaped product by product and still coherent
Where that range sells today
A food brand built from a name, and still under our direction
Founded, scaled to ten thousand units a year, and sold
Why VASHKA
Why companies
work with us.
We've sat on your side of the table.
We have founded, scaled and exited our own ventures, and run marketing and sales as well as design. We know what a launch actually costs, and what one bad range decision does to a warehouse.
We've done it at scale.
A portfolio of 1,200 SKUs kept coherent. Products selling in 42 markets. A restaurant brand taken from one location to fifteen. We know what breaks when things get big, and we design so it doesn't.
Judgment over generation.
We use AI every day. That is exactly why we know where it stops. In a market flooded with generated sameness, deciding what is right, and why, is what you are actually paying for.
Sectors
Twenty years.
Very different rooms.
Which means we've stopped being surprised,
and started being useful.
Selected work
We show a little.
We do a lot.
Most of what we've built sits under NDAs, other people's names, or on shelves you've probably walked past. Ask us about the rest.
Tap a brand to change the picture
Approach
How we work.
Simple, deliberately. No 80-slide decks. No surprises at the invoice.
Listen.
We start with your business, not with mood boards. What you sell, to whom, against whom, and what has to be true for this project to count as a win.
Decide.
We come back with a point of view: what the brand should be, what it should say, where it should go. One clear direction, argued for. Not five options and a shrug.
Make.
Design, build, refine. You see work early and often, from the people actually doing it. We use every tool worth using, and we take responsibility for every decision.
Ship.
Files, systems, guidelines, print, launch. Done properly, so it works without us. Or with us, if you'd rather keep going.
Improve.
Brands live in the market, not in a PDF. Most clients keep us around, because the second year is where the compounding starts.
What to expect
- SeniorityA senior person on every call and every file. No junior hand-off after the pitch.
- MoneyFixed scope and price on defined projects. Retainers when the work keeps going.
- CandourHonest opinions, including “you don’t need this” and “that budget is better spent elsewhere.”
- PaceAnswers within a working day, across European and US hours.
Contact
Have something worth building?
Tell us what you’re working on. We’ll tell you honestly whether we’re the right people for it, and if we’re not, who is.
hello@vashkaworks.com- WhereEurope · United States
- ReplyWithin a working day
- TermsFixed-scope projects · retainers